Blue Bay Design offers everything you'd expect from a full service agency, without the high cost. Even better - no attitude. Just lots of good energy and useful advice from one person who treats your business as their own. Read some testimonials here.
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Branding 101: What is a brand? And what makes it strong and resilient? Here are my 4 top tips for keeping your brand on track to success.... more
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Blue Bay Design is a freelance solution to brand management, offering a full range of graphic design services, strategy and copywriting... more
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Portfolio
A selection of brands I’ve developed with my clients
Oryx Automation
Engineering
Naamba Ridge
Property Development
Impulse Hydro
Engineering
Solace
Property Development
Dental Care Xtra
Health & Wellness
Wild Pony
Retail
Rebrand
Some case studies
Fibre King
Engineering
Fibre King Pty Ltd came to me as a small-medium sized Brisbane engineering firm wanting to expand its export business and double turnover, without any extra shareholder investment.
We put together an ambitious brand strategy and as a team effort, followed it to its end. Within five years, Fibre King:
- rolled out a full brand update,
- established an international brand and manufacturing operations,
- launched an export brand,
- reached its goal of becoming a preferred supplier to world's largest corporations,
- and more than tripled its turnover organically.
NTA
Health & Wellness
The Nutritional Therapy Association is based in the United States and offers unique training in the foundations of human health.
The NTA required a brand update in order to expand into and compete in the Australian market. This was achieved by:
+ adjusting the existing logo and brightening up the colours
+ art directing a new library of images
+ adjusting the copy writing style
+ a responsive website and strong social media presence
I'm Anita: strategist, designer, art director and copywriter, with over 25 years industry experience and a passion for brand development... more